We are thrilled to welcome Melbourne-based strategic communications firm, Michelson Alexander, a, to our May event. The session will be led by Senior Associate Elyse Gatt and Founder and Director Steve Michelson who are strategic communications experts with extensive experience advising a range of corporate, government and not for profit clients at the nexus of policy, politics, and public affairs.
In this session, Elyse and Steve will explore a range of themes, including:
· How women are perceived when they communicate, compared to men
· Rising above these biases to communicate with purpose
· Tailoring your messages to your audience and context
· Managing and communicating around change
· How to communicate in times of crisis
The session will be interactive and will feature several opportunities to work through case studies and share personal experiences.
Further information on Michelson Alexander can be found here: www.michelsonalexander.com.au
Background on the speakers
Elyse Gatt
Elyse has a long track-record of providing policy and communications advice in difficult sectors. As well as working as a press secretary to a Federal Cabinet Minister, she spent close to a decade at bp Australia, driving the implementation of the company's net-zero ambitions and leading government relations and communications campaigns for low-carbon projects.
Steve Michelson
Steve is Founder and Director of Michelson Alexander and a respected corporate advisor and political campaigner. He's worked in the private sector, politics, and the law, and was a key architect in the fight for marriage equality in Australia. Steve advises a range of government agencies and ASX companies, including those in the financial services sector.
We look forward to seeing you on line! To join, look for the details in your email from CPAWomen@gmail.com
